Goodwin's Points and our Music Video

Here is a plan of how our music video will relate to Goodwin's points.

Voyeurism
We plan to include shots of our star, both of him rapping to the camera and him seemingly unaware that the camera is there, including footage shots in a 'behind-the-scenes' kind of way. We are also planning on featuring some shots of other members in the group, referring to the notion of looking by peering directly into the camera.

Selling The Artist/Demands of Record Label
Our star will be appearing in his freshest clothes, and acting in a cool manner to appeal to our target audience. We will also attempt to appeal to a more arty crowd with our more abstract shots, which should help us sell the artist even while not directly portraying him.

Lyrics/Visuals
Our abstract shots should add to the inspiring, uplifting message of the song, and we are planning to make more direct connections to the lyrics, particularly when the rapper makes a pun along the lines of  'my dream works' we are going to put in a shot of a stack of Dreamworks Studios DVDs, and when he talks about 'great whites' we are going to include a short stop-motion animation of a shark. We will attempt to make more literal links like this throughout our video.

Music/Visuals
Most importantly, we will attempt to edit our video to the beat, which is much more satisfying for the viewer than offbeat cuts. The music is quite chilled out but also at a danceable tempo, so amongst our abstract shots (linking to the calm music) we will also featuring people dancing, raving and generally having a good time.

Intertextuality
As mentioned previously, we will refer to the works of Dreamworks Studios with a shot of some Dreamworks DVDs, linking in with the lyrics. Although not strictly a 'text', we will be referring to clothing labels such as Supreme, which will feature prominently in our video.

Genre
Since the song is part of the hip-hop genre we will obviously feature shots of our star performing, as this is one of the most common elements of rap videos, and we will focus a little on his clothes/material possessions, but not a lot as we want our video to be quite unconventional.